The Hovering Art Director Action FigureRecognising the dynamic…

The Hovering Art Director Action Figure


The Hovering Art Director Action Figure


The Hovering Art Director Action Figure


The Hovering Art Director Action Figure


The Hovering Art Director Action Figure

The Hovering Art Director Action Figure

Recognising the dynamic between hard-pressed designers and their indecisive art directors, ACHTUNG! mcgarrybowen and Adobe are launching a competition to win the Hovering Art Director action figure. This highly recognisable character promotes the benefits of Adobe Stock, the stock-integrated service for Creative Cloud that can make designers’ workflow easier.

Shaped and designed in collaboration with design studio YumYum London, the Hovering Art Director features a speaker with 19 lines of wisdom, produced with Studio Sophisti. He even features all the clichés of a proper art director, including geometric tattoos, limited-edition sneakers, skinny jeans, and a notebook full of award-winning ideas.

Now designers are getting the chance to win their very own desktop critic by submitting their favourite ‘hover’ lines. This one comes complete with motion-activated feedback – and the kind of pensive look only mastered by a true hovering art director.

Adobe will be awarding action figures to the most original entries on their website – judged, of course, by a team of real-life hovering art directors.

For more info about the figure and competition visit the official website.

Read more here:: thedsgnblog