The Beautiful Meme creates “evocative and sinister” identity for On|Off SS18

By Ruby Boddington

Today at 5pm, On|Off will once again host its catwalk showcasing “on calendar” fashion designers alongside new emerging talent with an identity designed by The Beautiful Meme. A collaboration that came about in the early part of 2016 when The Beautiful Meme’s creative director Ben Haworth met On|Off founder Lee Lapthorne, this will be Haworth’s third season in a row as On|Off’s creative director.

Source:: itsnicethat