SomeOne rebrands Hiyacar, the “Airbnb for cars”, inspired by movement

By Jenny Brewer

The London office of design agency SomeOne has rebranded Hiyacar, coined “the Airbnb for cars” and one of the UK’s fastest growing brands in the sharing economy. SomeOne’s brand identity for the car-sharing company is based around the idea of movement, inspired by the benefits of using the service compared with traditional car hire firms – it gets you moving more quickly.

Source:: itsnicethat