Naranjo-Etxeberria’s identity for Oldhaus mixes functionality and suave

By Laura Snoad

How do you create the atmosphere of a slick boutique and cultivate waves of uncontrollable desire when your shop doesn’t actually have a physical space? This was the challenge faced by online gallery Oldhaus, which specialises in selling limited-edition art, design and ceramics. The answer appears to be getting Naranjo-Etxeberria on the case, as the Madrid-based studio has just developed a sophisticated new identity for Oldhaus that has got us reaching for our credit cards.

Source:: itsnicethat