London-based photographer Sam Rock’s series Watching the French is a tribute to the warm, indulgent days of family outings and tennis-watching. After graduating with a degree in industrial design and engineering, Sam found himself unsure of his next steps and started toying with the possibility of photography. “They say boredom breeds creativity. I was essentially bored and started experimenting with a skill that was immediately accessible. I would lock myself in the attic of my parents’ house and ingest photo books and magazines. That, and a chance opportunity to move to New York, embedded me in the world of assisting, which is essentially an apprenticeship in photography. I’ve found something which took over my life, all day, every day, and I’m so grateful for that,” the photographer tells It’s Nice That.